We audit and analyze your current ppc campaigns. We set up clear KPIs that align with your business objectives to drive the conversions you want.
We work with you at every stage of the customer journey from brand awareness to lead generation, sales and building up a repeat customer base.
We analyze the organic performance of your site and determine your organic market share.
We then focus on those areas where you have little to no visibility and run specific campaigns for these products/services.
We look at the key topics you should be focusing on with the subtopics/terms of each which form part of your Google Ads campaigns.
We optimize the campaigns so it is performing the best for your company.
We often run A/B testing to ensure the ad is generating the desired impressions, clicks and conversions set out in the KPIs.